Cup of Joe1/31/11 8:18pmKathy ZhangColumbia students now have yet another way to feed their caffeine addiction on campus. Joe Coffee opened their new location on the second floor of Columbia's Northwest Corner Building this Monday. Joe Coffee, however, promises to be more than your average grab-and-go coffee joint. As a local company, Joe Coffee already had a large following for their artisanal coffee around the city. Joe Coffee had been interested in opening a store in the Columbia community and went through the university's rigorous approval process to open their new location right here on campus. CTV talked to Joe Coffee's manager Jessica Bertin about Joe Coffee's history: "Joe was started seven years ago by a brother and sister duo, Jonathan and Gabrielle. They loved coffee and had been looking for quality coffee all the time." Jessica explained what sets Joe Coffee apart: "Really the focus is quality and the recognition that it's awesome to have all the other things that go with coffee, but coffee is the core. And hospitality. Espresso beverages are hand crafted to order; we steam milk for one beverage at a time. We just have a lot of quality control." Joe Coffee also supports the university's commitment to sustainability. Jessica elaborates, "The concept is that by focusing on quality and what it takes to create really quality coffee. Then you will, be definition, support your community and your environment." Joe Coffee provides an open and spacious area for students to sit down and enjoy their coffee 8AM to 8PM on weekdays and 9AM to 5PM on the weekends, although they do not currently accept dining dollars or flex. In the future, Joe Coffee looks to host more coffee tastings and brewing lessons. Starting next week, Joe Coffee will start offering food in addition to their current variety of coffees and teas. |